PRACTICE MANAGEMENT 202: Expanding Your Practice: What You Need to Know to Ensure Success
CME Credit: 3.5 hours
Director: Orly Avitzur, MD, MBA, FAAN, Tarrytown, NY
Learn from real life examples of expansion successes and failures, including what works well and what doesn't; discover how financial projections are used to avoid investment disasters; learn how to use a new associate, physician assistant, or nurse practitioner to maximize productivity; be able to select from a menu of potential practice expansion ideas; and discover how to market your new service tastefully using traditional techniques as well as new tools including practice websites, blogs, and podcasts.
Program Description
Could your neurology practice use an overhaul? Those who stay competitive in today's market constantly reevaluate their practice design. If you're still practicing the way you did 20 years ago, you may need a wake-up call. Even if your waiting room is full and your appointment waiting time is lengthy, if you aren't looking at the numbers, you may be making poor decisions.
This course is an extension of the popular Annual Meeting Practice Survival course. Expert faculty has over 75 years of management experience with expertise in accounting, business, and employee management. Participants should learn how to determine when to add new services, how to best integrate new providers, which added service makes the most sense, and how to effectively market your practice once you've expanded. Best of breed examples will be provided and success stories shared.
Recommended Audience
- Practitioners
- Fellows
- Residents
- Practice Administrators
Core Competencies
- Systems-Based Practice
- Practice-Based Learning and Improvement
- Interpersonal and Communication Skills
Schedule and Faculty
| Friday, January 16 / 1:00 p.m. – 5:00 p.m. | ||
|---|---|---|
| Looking at the Numbers Part I: How to Determine When to Add New Services or Additional Personnel | Bruce Sigsbee, MD, FAAN | Rockport, ME |
| Looking at the Numbers Part II: How to Select the Right Compensation Model | Bruce Sigsbee, MD, FAAN | Rockport, ME |
| How to Restructure When Adding New Associates, Providers, or Technicians | Neil A. Busis, MD, FAAN | Pittsburgh, PA |
| Evaluating Opportunities to Grow Your Practice | William Henderson, FACMPE | Baltimore, MD |
| Marketing Your Practice: How to Use Successful Traditional Methods and Incorporate New Technologies | Orly Avitzur, MD, MBA, FAAN | Tarrytown, NY |

